China to storm electric car market |
India is now a major investment destination for Chinese smartphone vendors. In the past three years, Chinese smartphone brands have stepped up their investment in India, one of the fastest-growing smartphone markets in the world. The scenario is likely to be repeated in the electric car sector. In recent years, some Chinese electric car makers have used competitive prices and successful branding strategies to expand rapidly within China. Chinese electric cars have a comparative price advantage, which will be conducive for making inroads in the Indian market. The future competition between Chinese electric car makers and their Western counterparts may follow a similar road map in India. Will India`s ambition to electrify all vehicles by 2032 be achieved without Chinese cars? Will India allow Chinese companies to bring in competition and challenges for Indian electric car makers.
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